25% of Mobile App revenues will come from advertising
Mobile Advertising: Tuesday 19th January 2009
A study released by Garner this week predicts that mobile app revenues will be worth in excess of $29 billion by 2013, and of that a quarter will be from mobille advertising. In spite of the fact that 80% of downloads are for free apps, there is still plenty of money to be made. This year, $6 billion will be made in revenues from mobile apps. Typcially most downloads are represented by games, but utilities and location services form a significant share. This year the advertising revenues will represent around 10% of the value, but increase over the next three years.
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Gartner Study
iTunes to find the full list of best selling apps
